About Both Worlds Software, Inc.
Thank you for your interest in Both Worlds Software, Inc.
Our company mission is revealed in our name. With a focus on the small business marketplace, Both Worlds Software combines the best of two venues: accomplished business veterans with years of public accounting experience matched with the software design and development expertise.
The business world is inundated with professionals that provide their clients with one important facet but not another. We take the opposite approach by delivering a comprehensive solution, making us the best of Both Worlds!
About our Staff:
Jo-Anne Satterly - has twenty years experience as a CPA as well as a software developer. Having started her career as an auditor with Arthur Andersen, she went on to join the private sector as a Chief Financial Officer. During that time, Jo-Anne created several custom small business applications. She spearheaded the development of a family of DUI, Traffic and Safety Education products for Both Worlds that are enjoyed by customers internationally.
Larry Doyle - has extensive background in sales and business administration and is the marketing and sales director of Both Worlds. Being able to place himself in the role of a typical user, he has provided invaluable feedback which has improved the look and feel of our products and made them easier to use.
Fred O. Lindsley - has thirty years experience as a CPA, a self-taught software developer of fifteen years and originating developer of the related ImagineTime program. With a background in public accounting and a founding partner of two local CPA firms, Fred started computer programming to fill a growing need for custom computer services among his small business clients. It is this hands on experience from both the CPA's perspective and the small business owner that has added greatly to the programs' well rounded feature set.